HGB Blog

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Telling your business success stories through case studies

Posted by Ann Graham on Jun 27, 2017 5:01:58 PM

Business case studies highlight the value you can bring to your clients. HGB’s resident case study creator, Ann Graham, explains the ingredients for a great case study.

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Creating Fieldays sites that stand out from the crowd

Posted by Danielle Carden on Jun 21, 2017 1:19:36 PM

The HGB team has had fun creating engaging Fieldays stands for some of our clients. HGB designer, Danielle Carden explains the process we went through to create stands that stood out! 

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A quick guide to landing pages, and why we love them

Posted by Michele Lithgow on Jun 15, 2017 12:39:56 PM

At HGB we get asked a lot, “what is a landing page?” We don’t mind - we love talking about landing pages, simply because we believe they are a powerful tool that can do so much for businesses. Read on for a quick guide to landing pages, and what they can do for your website and business.

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HGB's not so guilty pleasure

Posted by Michele Lithgow on Jun 14, 2017 2:20:38 PM

We all have our guilty pleasures. Whether it’s listening to power ballad playlists on Spotify, binge-watching Gilmore Girls on Netflix, or heating and eating the frozen chicken nuggets we’ve ‘bought for the kids.’ Guilty pleasures are part of being human and make for some great dinner party banter.

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Our latest monthly bite-sized news

Posted by Kylie Harcourt on Jun 9, 2017 3:09:18 PM

The year is racing by, so slow time down for a mo while you digest our latest bite-sized news!

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7 tips for creating landing pages that get the job done

Posted by Ann Graham on May 31, 2017 2:09:00 PM

If you want to do one thing to improve your website ROI, use landing pages. That’s the advice from marketing software company HubSpot, and a sentiment we at HGB wholeheartedly agree with. In this blog we share 7 tips for creating landing pages that are effective and drive conversions (turning website visitors into leads).

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Why climbing the Hakarimatas is like running a business

Posted by Jacqui Gage-Brown on May 22, 2017 9:13:28 AM

Mix a little bit of torture with beautiful scenery and what do you get? A favourite weekend walk/climb of mine, the Hakarimata Summit Track (or for the locals, the Huks). My nine-year-old Ezra can make it to the top quicker than me, and seven-year-old Felix is not far behind. It’s a challenge, but rewarding with a dash of fun.

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Sparing a minute to save a life

Posted by Kylie Harcourt on May 17, 2017 9:35:01 AM

Spare a minute, save a life. That was the message of the latest donor campaign HGB rolled out for the Taranaki Rescue Helicopter Trust, an organisation we have worked with for several years.

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April monthly round-up

Posted by Kylie Harcourt on May 5, 2017 11:35:42 AM
We must admit April is one of our favourite months. It offers so many opportunities to connect with our friends and family and do things that are really meaningful to us during the public and school holidays.
 
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Fieldays fever - top tips to create online content for a rural audience

Posted by Ann Graham on May 3, 2017 12:55:00 PM

With Fieldays approaching, it's timely to think about your approach to marketing to a rural audience. HGB's brand journalist, Ann Graham, offers some top tips on creating content that gets results. 

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