HGB Blog

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3 Tips to Out Smart Ad Blockers With Inbound Marketing

Posted by Sarah Crocker on Oct 28, 2015 4:01:02 PM

How your brand can permanently avoid ad blocker software.

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The 10 best techniques to make your website homepage standout

Posted by Ann Graham on Oct 22, 2015 3:12:07 PM

They say first impressions last. But in this digital age, that first impression isn’t necessarily going to be of you. Rather, it’s going to be of your business website. So what does your website say about you? And how can you ensure it stands out from the competition.

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HGB Double Finalist in 2015 Westpac Waikato Business Excellence Awards

Posted by Ann Graham on Oct 8, 2015 11:56:11 AM

Here at HGB headquarters, it’s fair to say we’re a little excited. OK, we’re a lot excited.

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How Successful Online Forms Avoid Common Pitfalls

Posted by Maria Radich on Oct 5, 2015 9:51:14 AM

You have just made a brand new landing page for an offer on your company’s website, hoping it will attract new leads for your business. The only problem is, you have no way of capturing information about the people who are coming to your page – all you are seeing are page views.

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3 reasons to love working with your account manager

Posted by Sarah Crocker on Oct 1, 2015 10:22:27 AM

Over the years, I’ve come across a small percentage of clients that, for unknown reasons, give off the impression they’ve been forced into working with an agency or marketing consultancy. Typically, they’re short in their answers; there’s very little conversational banter; and you can just tell they’re looking for an ‘out’ – any small stuff up that they can use to terminate the working relationship.

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