HGB Blog

Why you should work with people who believe what you believe

jacqui@hgb.co.nz (Jacqui Gage-Brown) — Tue, 23 Jan 2018 00:51:54 GMT

Swinging on the monkey bars at primary school instilled values in HGB’s strategic director that have formed the foundation of HGB as a company. Jacqui Gage-Brown discusses the importance of shared values.

Boost for benefits: how boosting your Facebook posts can bring added benefits to your business

ann@hgb.co.nz (Ann Graham) — Thu, 16 Nov 2017 01:01:25 GMT

Social media channels have become a shop front for many successful businesses. Rather than door knocking, customers first visit you online, via your website or Facebook page.

Tales from Hell: How a strategy can keep the grim reaper from calling

jacqui@hgb.co.nz (Jacqui Gage-Brown) — Wed, 11 Oct 2017 04:36:12 GMT

Recapping Ben Cumming, General Manager Hell Revolution, from the NZ Marketing Summit 2017

Why Google has said you need HTTPS for your website

jacqui@hgb.co.nz (Jacqui Gage-Brown) — Sun, 01 Oct 2017 22:31:22 GMT

Google is rolling out some changes that will affect all websites, including yours. But don’t worry, we’ve got you covered.
Here’s everything you need to know.

Danielle's design tips from Semi Permanent

danielle@hgb.co.nz (Danielle Carden) — Mon, 28 Aug 2017 21:27:23 GMT

International design event, Semi Permanent, has become a regular fixture on the HGB design team’s calendar. Designer, Danielle Carden, reflects on the trends from this year’s conference in Auckland.

5 tips for creating Irresistible website content

ann@hgb.co.nz (Ann Graham) — Mon, 17 Jul 2017 00:34:01 GMT

Delivering a service or product is key to business success but it’s only one part of the equation. Attracting customers to your business is just as, if not more, important.

Telling your business success stories through case studies

ann@hgb.co.nz (Ann Graham) — Tue, 27 Jun 2017 05:01:58 GMT

Business case studies highlight the value you can bring to your clients. HGB’s resident case study creator, Ann Graham, explains the ingredients for a great case study.

Creating Fieldays sites that stand out from the crowd

danielle@hgb.co.nz (Danielle Carden) — Wed, 21 Jun 2017 01:19:36 GMT

The HGB team has had fun creating engaging Fieldays stands for some of our clients. HGB designer, Danielle Carden explains the process we went through to create stands that stood out!

A quick guide to landing pages, and why we love them

michele@hgb.co.nz (Michele Lithgow) — Thu, 15 Jun 2017 00:39:56 GMT

At HGB we get asked a lot, “what is a landing page?” We don’t mind - we love talking about landing pages, simply because we believe they are a powerful tool that can do so much for businesses. Read on for a quick guide to landing pages, and what they can do for your website and business.

HGB's not so guilty pleasure

michele@hgb.co.nz (Michele Lithgow) — Wed, 14 Jun 2017 02:20:38 GMT

We all have our guilty pleasures. Whether it’s listening to power ballad playlists on Spotify, binge-watching Gilmore Girls on Netflix, or heating and eating the frozen chicken nuggets we’ve ‘bought for the kids.’ Guilty pleasures are part of being human and make for some great dinner party banter.